Account Mein (A venture by the founders of Love in Store), is India's largest B2B Channel payments company, working with 25+ leading FMCG, FMEG, Building Materials, and Alco-bev companies in the spaces of direct settlement services. Founded as a part of Love in Store from a table in a coworking space on 1st Jan 2017, Account Mein now handles INR 400 Crore annual disbursals with annual transaction volumes reaching 2 million plus. India's leading 200,000 retailers, 50,000 distributors/sub-distributors, and 40,000 channel sales representatives have experienced and regularly use the services of Account Mein.