Every video today must follow compliance guidelines and policies for the platform to sustain in this increasingly scrutinized environment. When a movie is released across the globe, it faces a slightly different set of moderation requirements owing to different laws of the land. The messaging for internet-based content streaming has been quite evident. All laws need to be respected and followed, and for that, automated or manual content moderation is required. 

For a very long time, manual content moderation has been the industry standard. There used to be a large team of reviewers that included lawyers and editors who watched every minute of the video, identifying potential sensitive scenes, documenting the changes needed, and sending for edit. The same process was repeated for different regions. This system could work when the video volume was lower. 

Modern platforms process thousands of hours of content every month, making manual review increasingly difficult. Artificial intelligence is now changing how the content moderation process works by automating it. This blog presents a fresh approach to which process is better for OTT platform owners.

Why Manual Video Moderation Review Fails Today

The Internet has changed dramatically in the last few years. Videos dominate the internet traffic. People are watching content on the internet, but what they can watch has to go through regional laws and regulations, which, needless to say, are complicated. A smoking scene might be ok for some regions in Europe, but might have to be completely removed in Japan. The same thing has to be repeated for multiple countries and their guidelines.

Traditional reviewers followed a simple process. A manual document having timestraps that needed change, scene descriptions, policy concerns, suggested edits, and compliance notes. After review, editors implement the required changes before the content is approved for distribution. For years, this workflow has been effective because it places experienced human judgment at the center of every compliance decision. However, today, manual compliance has several bottlenecks.

Time-Intensive Workflows

Reviewing videos takes a lot of time. With the number of videos increasing, this time is also bound to increase. Reviewing a one-hour video generally requires at least one hour of viewing, often considerably longer when documentation, discussions, and multiple review rounds are involved.

Human Errors Or Reviewer’s Fatigue

Watching hours of content creates fatigue, and fatigue leads to human errors. In this industry, you cannot afford compliance errors as it leads to immediate bans, tedious legal battles, and significant financial losses. 

More People to Scale Content

You add more regions to your business or more titles to your library; in both cases, the work increases tremendously for the manual reviewers. This significantly increases the time to go live and, in many cases, requires additional hiring of reviewers.

Read more: Video Compliance Automation: Why Manual Video Compliance is Breaking at Scale for OTT Platforms

Automated Content Moderation: The Solution You’re Looking For

AI approaches content moderation very differently. Video compliance and moderation engines like TrueComply are specifically built to analyze every frame, every spoken word and detect every objectionable object on the screen.

Automated content moderation powered by AI identifies potential sensitive content even before your review team takes the first look. Modern AI systems analyze visual content, audio tracks, speech transcripts, content metadata, and on-screen texts. This results in a much more structured compliance and moderation report that can be further reviewed and worked on by the team. 

Benefits of Automated Video Compliance & Moderation

Speed

Automated video moderation is incredibly fast. It can evaluate hours of video content much faster than humans do, thus dramatically reducing turnaround times.

Precision & Accuracy

Unlike human-dependent moderation, where someone has to watch the content continuously, automated content moderation evaluates every frame individually and improves the likelihood of identifying compliance issues better. AI applies the same detection logic across every video. Unlike humans, it does not become fatigued or apply different interpretations based on workload.

Large Scale Processing

AI can process hundreds of videos simultaneously. This is especially needed for modern OTT platforms that have to process a large number of videos regularly. 

Automated vs. Manual Content Moderation

FactorManual Content ModerationAutomated Content ModerationScalibilityRequires larger teamsEasily scales across librariesSpeedSlowerSignificantly fasterConsistenctVaries from reviewer to reviewerConsistent detection logicFrame AnalysisContinuous viewingFrame-by-frame analysisTimestrap generationManualAutomaticMetadata CreationManualAutomatedContextual JudgmentExcallentRequires human validation

Introducing TrueComply: Your Automated Content Moderation Engine

If you’re looking for an automated content moderation setup for your OTT platform, give TrueComply a try. TrueComply is an AI-powered video compliance and content moderation engine designed to streamline this process. Instead of requiring reviewers to watch every second of footage manually, TrueComply analyzes videos frame by frame using AI to detect content that may require attention. 

Making compliance easier, TrueComply ensures that resources are rightfully utilized and the content remains free of any compliance issues all over the globe, 

TrueComply Features

  • AI video analysis that automatically scans video on upload and checks for compliance standards such as NSFW
  • Advanced violation detection, such as smoking, alcohol consumption, nudity, violence, language, and more
  • Moderation checks as per regional regulatory standards, such as BCCC (India), BBFC (UK), COPPA, and other certified regional guidelines
  • Process videos directly from hosted URLs such as CDNs, cloud storage, DAMs, and internal platforms
  • Automated S&P checks and moderation checks
  • One-click prompt-based edits

Get a free 14-day trial of TrueComply to learn more!