Are you a restaurant or bar owner tackling chargeback fraud? Need help keeping banned patrons away?
If you’ve never used an ID scanner for bars, you’re risking it for nothing. It’s one investment imperative to payment security, guest relations, and brand image. Here’s why.
Mitigating Chargeback Frauds
There was a time when counterfeit bills were used to scam restaurants. Today, tricksters are targeting bars without ID scanners.
If you accept credit card payments at your bar or restaurant, you should be familiar with chargebacks. Simply put, they are reversal payments made to a card in case of a dispute. And this is where it gets interesting.
The protective measure is increasingly used to commit fraud. Reportedly, several restaurants and bars have witnessed an uptick in chargeback fraud in recent times. Between 2019 and 2020, chargeback fraud went up by 40%.
How Does an ID Scanner for Bars Help?
ID scanners help in scanning IDs to capture vital customer data and create a digital record, including date and time. This serves as evidence to refute false claims of unauthorized transactions made on a card.
Modern-day ID scanners also help issue receipts with signatures and a timestamped transaction record. It's an iron-clad proof that requires no further clarification.
Employees can be trained to use ID scanners for bars, ensuring a seamless process of capturing vital customer data and generating digital records for transactions.
Drawing Valuable Insights On Patrons
It’s always a wise call to keep a tab on patron demographics, especially the regular ones visiting your establishment. An ID scanner for bars offers multiple vital insights, like the zip code for most footfalls, the average age, preferred time, and much more. Access to such insights lets you curate better customer service and redesign your marketing strategy as well.
Reduced Customer Wait Time
Restaurants and bars across the US have to deal with fake IDs. And it's only getting more frequent. Today, people have access to many sophisticated tools that generate fake IDs. Moreover, the manual ID checking process takes a whole lot of time.
On busy nights with fast-moving lines, bypassing the security and getting in is easy. This is where ID scanners can be a game-changer.
During busy nights with fast-moving lines, sneaking past security can be easy. But that's where ID scanners come in as real game-changers. Teamed up with trained security guards, they help spot underage individuals trying to use fake IDs. This emphasizes that while ID scanners improve the process, having trained staff is key to making sure everything runs smoothly.
Identifying High Rollers and VIPs
Would you like to be notified before a VIP steps into your bar? That way, you can alert your attending staff to ensure the best service. Yes, an ID scanner for bars can do that!
Celebrities often prefer to keep it discreet when visiting a bar. With an automatic ID scanner in place, things can be easy. You always get prior notification of a VIP attending your bar so you can curate the best possible experience.
Remember, a VIP leaving your bar smiling is a real-time 5-star review. It will boost your brand image and open the doors for repeat business. Additionally, you will be drawing more high rollers, and your bar can be the talk of the town!
Keep Banned Patrons Away
Banned patrons have a notorious reputation for creating a nuisance. Handling them not only adds to the burden of your security staff but also creates a bad name for your business.
Investing in an ID scanner for bars can help you deal with banned patrons effectively. No sooner does a banned patron enter your bar than the ID scanner sends an alert. The banned list can also be shared across nearby businesses to safeguard others.
An ID scanner allows the attending staff to quickly run a scan and add notes against a guest profile. Moreover, it allows one to mention the reason why a patron was banned in the first place. It could be anything, from chargeback fraud, bar brawls, or carrying weapons. Thus, it helps your attending team to have the latest information on a particular patron.
Establishing Affirmative Defense
In the US, using an ID scanner for bars is in line with affirmative defense law across 12 states. It safeguards any businesses that report a fake ID upon scanning, following which the bar won’t be held liable for any damages due to DUI or overconsumption of alcohol.
As a bar owner, one must realize that a patron can get into trouble when drunk. In most cases, the incidents occur outside the bar premises. This is where an ID scanner comes in handy.
When an individual enters the bar premises, the scanner captures all vital info like name, date of birth, and time of entry. Further, this information works as an affirmative defense across the following grounds:
- Protecting against claims for any mishap that a patron faces on the same day
- Demonstrating that your establishment follows all measures to verify age before serving alcohol
- Promotes a safe environment, discouraging fraudulent behavior
The Final Takeaway
A bar or a restaurant serving alcohol sees all kinds of patrons. An ID scanner for bars isn't just a choice but a necessity for an establishment. It not only safeguards you against fraud and unjust claims but also allows for better customer service.
So, quit worrying and build a safe, secure, and reliable customer experience.