What Are Various Types of Immersive Media?
Immersive media, as the name suggests, has components that immerse viewers by helping them interact with the environment created using techniques in some way. It can be a media where the image alone is not provided for visual stimulation; audio and visual effects are added for better-quality output. Visual Effects Company in Singapore uses immersive media technologies to make video marketing more relatable.
Components that define an immersive media
The immersion quotient of the media builds up by providing more degrees of freedom to the objects. As a result of this, the objects adapt to the viewer’s position or concentration point. It holds true for 3D content. The multimedia can be made more elaborate with VR, AR or ER functionalities.
In these experience-creation supports, the components follow higher degrees of freedom than 3D content. Gaming environments are a good application; also, the Visual Effects Company Singapore makes video marketing components using 3DoF and 6DoF categories of immersive media.
Let’s take a quick look at various techniques used by Immersive Media Company Singapore to make interactive videos or create experiences.
– Virtual Reality: You are taken to an environment which is not real but created. Thus, as a viewer, you get to savor the experience virtually. It is a replacement of reality and sometimes, better than it too! Mostly, you are given the head-mounted displays, thematic music and experience-specific sensors. Real estate and gaming make a good place where Immersive Media Company Singapore utilizes VR for producing quality interactive videos.
– Augmented Reality: Imagine you want to redo your living space. Instead of converting it into shambles and making a model, viewers can get the idea of the final look with Augmented Reality. It offers you an enhanced view of the real space and does not replace it. The Visual Effects Company in Singapore has delivered realistic billboards using AR and helped create an impressive brand image.
– 3D effect: You will be given 3D content to get a more appealing video than a picture catalog. It gives you a more realistic view of the product and serves you with the experience it is ought to offer. Immersive appeal of the 3D effect is consumed with the help of devices as the naked eye cannot detect the effect caused with the addition of a third element.
– Interactive videos: Interactive videos allow users to respond, follow the prompt and provide reactions or take further actions on the content. The Immersive Media Company Singapore designs call to actions to embed in the video to engage the viewers. They also allow the users to touch and expand certain parts of video or move objects on the screen through touchpad to enable realistic sharing of information or ideas.
To conclude
Immersive media is a game-changing way of building interactions between people and the video-based consumables. It is a device-mediated way of reaching the audience. This arrangement helps online seekers of products and services get their queries resolved faster. Businesses, on the other hand, improve their sales figures by speeding up the lead generation to conversion process. By making interactive videos, the businesses add to their credibility and stick to the promise of delivery.