Waterless Cosmetics Market: Global Industry Analysis and Forecast (2018-2028)
Waterless cosmetics market is driving due to the availability of waterless cosmetics in the market and rising consumer awareness regarding presence of harmful formulae in other beauty products.
According to the TechSci Research report, “Waterless Cosmetics Market– Global Industry Size, Share, Trends, Competition, Opportunity, and Forecast, 2018-2028F” The Global Waterless Cosmetics Market is expected to grow during the forecast period due to heavy advertisements of beauty products, especially in case of waterless cosmetics that are less harmful to the skin and have better shelf life. Waterless cosmetics are alternatives to conventional cosmetics as they are safer, more environmentally friendly, and more effective on the skin. They are made with calming botanical compounds that help with the application, hydration, texture, and dissolving of water-soluble actives (such as vitamin C). Most waterless cosmetics come under the categories of skincare, haircare, makeup, and other products. A category of operations is carried out for the production and sale of waterless cosmetics for skincare. Waterless skincare products come in the form of sticks, sheets, bars, and powders.
The waterless beauty trend is supported by the concept of boosting the efficiency of skincare and cosmetics products. This is one of the main factors for the increasing availability of waterless cosmetics. Further, it will propel the market for waterless cosmetics, which will develop impressively throughout the forecast period.
Future market growth for waterless cosmetics is projected as customer desire for chemical-free cosmetics. If a product contains natural elements and is therefore secure, healthy, or advantageous to the environment, it is said to be chemical-free. The characteristics of clean products or chemical-free cosmetics include being environment friendly, notable for their ingredients, and free of parabens, phthalates, sulfates, and other chemicals.
One of the main drivers of the market’s expansion is the rise in consumer disposable income. Also, the popularity of “clean beauty” has increased consumer demand for waterless cosmetics, aiding in global waterless cosmetics growth during the forecast period. Two additional important causes are consumers’ rising interest in preserving a youthful appearance and enhancing their lifestyles.
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The Global Waterless Cosmetics Market is segmented based on nature, product, gender, distribution channel, region, and competitive landscape.
Based on product, the market is segmented into skincare, haircare, makeup, and others. Among these, the skincare segment is the fastest-growing segment in the market during the forecast period. The demand for anti-aging products is projected to rise as people become more conscious of the need of preserving healthy, young skin and looks. Waterless cosmetics are used for various functions, including relaxing, firming, brightening, and hydrating the skin. They also support skin health and appearance.
Based on distribution channels, the market is segmented into supermarkets/hypermarkets, specialty stores, convenience stores, departmental stores, online, and others (direct sales). Among these, the online segment is the fastest-growing segment in the market during the forecast period. Due to the increased internet usage, customers are increasingly using e-commerce platforms to purchase consumer goods and cosmetics, which has resulted in lucrative industry growth.
Based on region, the market is segmented into North America, Asia-Pacific, Europe, Middle East & Africa, and South America. Among these, Asia-Pacific holds a significant share of the market during the forecast period due to a growth in the personal care industry in this area and a rise in consumer disposable income.
Key market players operating in the waterless cosmetics market include:
- L’Oréal S.A.
- The Procter & Gamble Company
- Pinch of Colour®, LLC
- Kao Corporation
- Unilever Plc
- LOLI Beauty PBC.
- Clensta International Private Limited
- ALLIES Group Pte Ltd.
- Oriflame Cosmetics AG.
- Carter and Jane LLC
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“Growing interest in maintaining a glowing skin and improving consumer lifestyles are some of the key factors among others driving the market for waterless cosmetics. Growing the trend of clean beauty has led to the demand for healthier and more sustainable alternatives in the cosmetics industry, which increases the demand for such products. Also, the market for waterless cosmetics will see significant opportunities due to technical developments, modernization of production methods, market growth through R&D and increase in demand from emerging nations during the forecast period.” said, Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.
“Waterless Cosmetics Market– Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028F Segmented By Nature (Organic, Synthetic), By Product (Skincare, Haircare, Makeup, Others), By Gender (Men, Women, Unisex), By Distribution Channel (Supermarkets/Hypermarkets, Specialty Stores, Convenience Stores, Departmental Stores, Online, and Others (Direct Sales)), By Region, By Company, has evaluated the future growth potential of waterless cosmetics globally and provides statistics and information on market structure, size, share, and future growth. The report provides cutting-edge market intelligence and helps decision-makers to make sound investment decisions. Besides, the report also identifies the emerging trends along with essential drivers, challenges, and opportunities present in the market of waterless cosmetics globally.
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