Top 5 trends in patient engagement solutions in 2022

The healthcare industry is huge, and it involves different components and personnel. Patients are the focus of healthcare center, and organizations strive to improve patient engagement. Patient engagement platforms comprise a set of patient-focused channels that help improve patient-provider communication, patient health outcomes, care quality, and save costs. Patient engagement is based on a strong relationship between healthcare providers and patients. It consists of a strategy where patients have a voice in their treatment, patients actively participate and have a say in care decision-making. Patient engagement solutions benefit patients and healthcare organizations alike. 

patient engagement trends for 2022

Patient engagement software solutions enable healthcare institutions to achieve better patient satisfaction and increase ROI generation. These aspects of patient engagement will be trending in 2022:

Patient acquisition and retention will gain importance

Patient retention and patient-provider communication impact lifetime value. For instance, new patients with no recent visits are less likely to revisit the healthcare organization. In contrast, patients who regularly seek care at a clinic will be active consumers. In 2022, Patient engagement solutions will emphasize acquisition retention and redefine patient-provider interaction.

Patient-provider communication will become personalized

In the age of digital health and social media, patients prefer a quick response from healthcare facilities. Additionally, patients also seek a communication style that feels customized with a personal touch. This would make customers feel important, valued, and appreciated, and it would foster better relationships with patients. Providers can utilize digital technologies to personalize the care experience for patients through portals, messages, and reminders. These simple steps would go a long way in improving patient engagement.