The demand for graphic designers is increasing in today’s time in almost every company, whether it is a tiny or massive company. Graphic designing refers to the creating visual content that is capable of communicating messages to the viewers. It includes the combination of various visual hierarchies and techniques. To set a rewarding career as a graphic designer, you must have essential software skills along with a good sense of design. For this, an aspirant needs to opt for graphic design courses. Once you are ready to apply for courses in graphic design, it’s time to take the next step in your career.
Job Profiles After Opting for Graphic Design Courses
A graphic designer performs various responsibilities ranging from idea creation, planning, research and making of final designs. To do the best projects, graphic designers need to have their hands on essential color theory, typography basics, image editing, and many other principles. Skills required to be a graphic designer include creativity, effective communication and branding skills, time management, typography knowledge, proven software skills, and a good understanding of digital and print designs.
Brand Identity Designer
The brand identity designers are responsible for creating a brand’s identity by creating visually compelling logos, visiting cards, backdrops, letterheads, envelopes, etc. They do in-depth research on the targeted customers and find what element can create a long-lasting effect in their eyes. Skills required to be a professional brand identity designer are; time management, leadership skills, eye to see the details, good understanding of prints and digital designing process, knowledge of digital design software like Adobe Photoshop and Adobe Illustrator.
Commercial Art Director
These professionals know how to bring out the best in designs and are present in various industries, including fashion, print media, advertising, post-production, and even animation. A commercial art director can work with a brand or do freelancing. Some of the skills required to be a commercial art director are creating fresh ideas and visual concepts, high confidence, organizational skills, team management, software skills with a good amount of visual grammar and fine arts knowledge.
These designers work with the industries that require publication work and produce visual content like brochures, books, newspapers, reports, catalogs, user manuals, booklets, research papers, etc., making plain content attractive and appealing is one of the most important roles of publication designers. Therefore, the main skills needed to be a publication designer are knowledge of layout planning, software skills, and an in-depth understanding of design principles.
Product Packaging Artist
Product packaging artists are responsible for creating the designs for the container, labels, or box in which the product will be placed. Various software applications like Adobe Illustrator and CorelDraw are used for designing purposes. Working knowledge of Microsoft Office applications, along with creative and innovative thinking, is also required.
An advertising designer is responsible for creating print advertisements for websites, social media, magazines, newspapers, billboards, and many more. They start with a rough sketch and then give them finishing touches by adding variations in the shapes, colors and typography with software skills and marketing knowledge.
These designers work in various fashion fields like graphic design, web design, animation, video editing, photo editing, video game development, set design, architecture, CAD, and many more. In addition, multimedia designers create complex yet stunning animated graphics and artwork through various software applications.
These designers have creative minds that are responsible for the user experience as well as the user interface of any website or mobile app. In addition, they provide design vision to web developers and mobile app developers. The skills required to be a UI/ UX designer are; Knowledge of information architecture and application development, technical skills, Ability to work on concentrated user research, planning and testing and many more.
Photo editors work on images and enhance them with various tools like Adobe Lightroom and Adobe Photoshop. They have an in-depth understanding of lighting and shadows and play around them to add depth to the edited photographs.
Freelancers work most of the time autonomously and are responsible for creating designs that appeal to clients’ targeted audience, making them more likely to get suggested by their clients. Therefore, they must know how to manage their time efficiently and have good software skills to help them stand out in the competition.
If you are willing to opt for courses in graphic design, you must check the Indian Institute of Art and Design (IIAD) curriculum. It is one of the best design institutes that offer international exposure to students. The project-based and studio-based learning helps the aspirants understand how the industry works or how to find innovative solutions. For more details regarding graphic designing courses, visit the IIAD website.