Things To Keep in Mind While Creating the Perfect Signature Mail Design
Adding a professional signature mail design at an end of a company mail is much more than just a formality. It is a way to communicate to potential customers, establish your brand, and create a good impression. To put it simply, it is a way of marketing your business via email.
Since a signature mail design is so important, you need to make sure that it is created in the best way possible. But it is not that easy. There are certain points that you will have to keep in mind while designing it. Now, every company does it in its own way but there are things that remain the same in the email signature for multiple companies. In this post, we bring to you a list of the points that you should keep in mind while coming up with a signature mail design.
1. Try to keep it simple
Usually, designers think that they can make a mail signature attractive by adding as much information to it as possible. But that is not true. If you overdo a signature, all it is going to do is turn off your customers. Understanding the fact that sometimes all you need to do is keep things simple and elegant is important for a designer.
The best thing that you can do is to add only the necessary information to it such as your name, designation, company’s name, and contact number. You can also add your website URL and company’s address if you have the space.
2. Adding your photograph could be a good option
You can also add your photograph to the mail signature to make it look more attractive. This can be done using a good email signature generating tool. Doing this will give make your signature more impactful and memorable.
3. You can add the company’s logo
The next thing that is common to email signature for multiple companies is that they add their logo to the signature. But it is not compulsory to do so. You can either add your photo or the company’s logo to the signature. Obviously, you can do both things too but there is a good chance that your signature will make the viewers confused.
Whether you should add the logo or not depends on the availability of space and the size of the signature. You can use landscape logos for a stacked signature, and portrait, square, or circular logos can be placed on the side.
4. Make sure you add the link to your social media profiles
As mentioned earlier, email signatures can be used for the marketing of your business. If you have social media profiles that you manage really well, you can use them too in your email signature. This way you will be making the signature more informative and will also be driving more traffic to your social media profiles which in turn increases your chances of getting more sales. But there is one thing that you need to keep in mind. The idea here is to make your signature more attractive so try to use the icons of the social media platforms.
Digital Polo has a huge experience of creating email signature for multiple companies and has never failed any of their clients. If you are looking for such services, contact us today!
