The Latest Battle for Consumer Attention: Blurring the Lines Between Retailers and Brands

ByJerome Smith
the-latest-battle-for-consumer-attention:-blurring-the-lines-between-retailers-and-brands

The Latest Battle for Consumer Attention: Blurring the Lines Between Retailers and Brands

In a landscape where it’s increasingly more difficult to stand out among the Amazons and the Walmarts of the world, a new trend is emerging. Brands and retailers are rethinking their business models.  » ….