The evolution of Web3 tokenization and asset rights management

The key technology behind secure and decentralized rights markets is tokenization, a process of representing real-world or digital assets on a blockchain as tokens. This revolutionary technology is changing the way we think about asset management and value transfer. Companies and creators can now create and issue their own tokens as a means of fundraising, incentivizing users’ engagement, and providing value to the entire ecosystem. 

As a growing number of assets are tokenized, it’s becoming increasingly essential to have secure and reliable solutions for managing Web3 assets. For brands to successfully adopt Web3 technology, not only will they have to navigate a host of technology issues and business issues, but they will also have to be smart and strategic about legal issues, particularly in terms of intellectual property (IP). 

With the borderless nature of Web3, where lines between ownership, usage, and licensing are blurred, new approaches are crucial to ensure that ownership and usage rights are adequately defined and enforced.