Shop Fronts in London are New Billboard: Here’s Why?
Did you know that shop fronts in London are now being used as digital billboards? Here’s why this is happening and what it could mean for businesses in the city.
In a city as big and bustling as London, it can be challenging for businesses to get noticed. But one way to make sure your business stands out from the crowd is to have a great shop front. And now, thanks to a new trend, you can use your shop front for advertising your business in a whole new way – by turning it into a digital billboard.
DOOH Media started this trend, a London-based company specialising in out-of-home advertising. DOOH Media has installed digital screens in the windows of empty shops and businesses across London, which can then be used to display adverts.
Intelligent brands look at things that attract customers. For example, they would be interested in how well your storefronts are designed and what kind of brand recognition you have among passersby to ensure an excellent first impression of their products or services offered inside the store. CLICK HERE