Salesforce Practice Test MKT-101 Pdf – Pdf MKT-101 Exam Dump
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NEW QUESTION 37
A company has one million subscribers. The company has a Master data extension that contains information about its subscribers, such as Email Address, Physical Mailing Address, Phone Number, and Loyalty information. There are 40 fields in the data extension. The data is used for multiple daily email campaigns.
How should the data be updated?
- A. A scheduled automation to import a nightly file of updated or changed records.
- B. A scheduled automation to import a file containing all of their subscribers.
- C. A scheduled automation to occur every 15 minutes to ensure the data is current.
- D. A file drop automation to execute an import every time a record is updated or added.
Answer: D
NEW QUESTION 38
Northern Trail outfitter wants to use an AI-based approach to target subscribers who are not receiving too many emails but are engaging constantly with the emails sent to them.
Which feature should help achieve this?
- A. Einstein Engagement Frequency
- B. Einstein Engagement Scoring
- C. Einstein Messaging Insight
Answer: A
NEW QUESTION 39
Northern Trail Outfitters (NTO) wants to ensure a good user experience when subscribers read their emails.
What best practice should NTO employ?
- A. Rely on image-only emails to engage subscribers
- B. Increase DPI and file size for image display.
- C. Use one file type for all images in the email.
- D. Keep total weight with images at 800KB or lower.
Answer: D
NEW QUESTION 40
A customer plans to configure multiple business units (BU) to support the digital marketing efforts of five international offices.
Which reasons warrants this implementation? Choose 2 answers.
- A. Tracking information for campaigns sent by each office.
- B. Localized physical mailing address displayed in the default email footer
- C. Localized language and display options based on location and culture.
- D. Support non-English responses with Reply Mail Management.
Answer: A,C
NEW QUESTION 41
A Marketing Cloud user needs the email addresses of everyone who unsubscribed from a particular email send. This user does NOT know SQL and does NOT have access to the Enhanced FTP account.
What functionality should be used to retrieve the necessary data?
- A. Data Views
- B. My Reports
- C. Tracking Extract
- D. My Tracking
Answer: D
Explanation:
With my Tracking user can create a list, view in browser or download as an attachment with the subscribers meeting the criteria
NEW QUESTION 42
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