Revitalize MICE; TCEB to spend one billion baht to boost domestic MICE, upgrade hygiene standards and actively bid for events
BANGKOK, June 19, 2020 /PRNewswire/ — Thailand Convention and Exhibition Bureau (TCEB), with one billion baht budget allocation, outlines its strategies to bring MICE industry (Meetings, Incentives, Conventions and Exhibitions) back to life by stimulating domestic market, heavily bidding for international business events in line with key strategic economic sectors and boosting the recognition of the country’s high hygiene standard.