Real Estate CRM Features For Realtors

Real estate agents are on-the-go people. They have to meet clients, walk around properties, negotiate with buyers and sellers, work on their websites 24/7 etc. It’s important that a CRM can be used effectively in these situations. It should be user-friendly and have an intuitive UI so that they can start working on it right after the first log in.

Real estate CRM software offers a wide range of tools to help brokers and agents manage their clientele efficiently and productively. Most importantly, it helps them stay up to date with the latest information about their clients. This can be achieved with efficient information storage, where all files of the clients are stored in one place and accessible with a single click.

CRM for real estate also enables users to monitor sales at various stages with the help of a sales pipeline feature. Also known as a deals or opportunity manager, the sales pipeline feature allows users to track leads at all times. This way, they can focus on their potential clients and ensure that their deals do not stall.

Real estate crm also offers features that make it easy for realtors to collaborate with their teams. They can do this with the help of email notifications, chatbots, automated calendar reminders, and click-to-call functionality. They can also use IDX integration functionality to map out the kind of properties that each visitor to their website is looking for, enabling them to send them similar property listings right to their inbox.real estate crm features