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What we posted on that page taking a closer look at our business outside of that page and they see an opportunity that we of course believe very strongly in and they also view is very compelling so it’s hemp cream been um it’s been hard work proving that market but that’s kind of what we view as needing to happen if we had started this three years ago before we had this product before we proved out sales for this product.
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Before we’d installed this product ourselves and developed marketing around it developed a website to easily purchase it for customers i don’t think that we funder would look like it does now so i mean you can’t fake the work of three years of building a company that’s investable but once the wii funder and we decided to go that route how i think we achieved good velocity and consistent investments was one engage in our list honestly they’re the reason that we chose this investing vehicle to begin with there have been a lot of reverse inquiry hey are you guys a penny stock are you going to be an ipo or you know how can i invest in you i believe what you’re doing that got us thinking like okay well how do we take investment from customers and people who want to be advocates and evangelists for what we do and crowdfunding was kind of the vehicle at the time that seemed to make the most sense and seemed to really democratize.
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And open up ourselves to both retail and institutional investors so we we were able to kind of use that momentum and capture those people who reached out to us and then engaged them early on in our campaign really before we even launched and said like hey we’re about to launch here email our list like come on in go ahead and invest and then we also had a couple family offices who really liked the investment and we were able to bring bring in early on as well and so we had that initial traction i think to kind of score well in the algorithm get people all wee funders attention and then in my mind it was repeatedly posted on linkedin posting on social media periodically and then it was just the investment opportunity was able to carry itself and people were excited about it sharing it with each other and so you know we’re oversubscribed to where our intended target was which is exactly where we want to be and be able to select the investors from here yeah that is so good i think we talk to founders all the time you know who say is we funder right for me and we funder is not uh usually a gatekeeper like we want to be able to work with hemp pain relief cream all types of industries all types of companies if they can you know show us that they have some legitimate traction and that’s usually the piece that we’re like you cannot launch unless you have traction so um it’s just really cool to see um that you guys were able to show with very significant traction