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NEW QUESTION 48
What must be configured in a Marketing Cloud account to use the import wizard?
- A. Encrypted FTP
- B. Enhanced FTP
- C. File Transfer
- D. Data Loader
Answer: B
NEW QUESTION 49
Northern Trail Outfitters (NTO) has a small catalog of items featured in company emails. The NTO marketing team manages what images, copy, suggested items, and call-to-action are used with each item in this catalog within a database. This data is saved into a data extension in Marketing Cloud and then called into the emails dynamically.
Each time a change is made to the content, a new, updated file is dropped on NTO’s SFTP. A proof email is
then sent to business stakeholders for final approval.
Using Automation Studio, how can NTO ensure that the catalog stays up-to-date?
- A. Create a scheduled automation that runs every 15 minutes to import the file multiple times a day.
- B. Create a file drop automation to import the file when placed on the specified directory on the Enhanced SFTP.
- C. Create an API-driven process to put the data directly into the data extension when any data is changed.
- D. Create a scheduled automation to import the file, and send proof emails each morning when changes were detected.
Answer: B
NEW QUESTION 50
What two additional best practices could be applied to the company’s new email design?
Choose 2 answers
- A. Mobile optimized emails
- B. Corresponding call-to-action included in primary message
- C. Use of emojis in preheader text
- D. A mix of old branding with new branding
Answer: A
NEW QUESTION 51
A customer has a Send Log they are using to track the email addresses that were sent to, date and time of the send, and the name of the email sent for reporting purposes. Per best practice, the customer stores 30 days of data in their Send Log and then archives the data into another data extension that holds data for one year.
Which activity should be used to achieve the backup automatically?
- A. Filter
- B. SQL Query
- C. Data Extract
- D. Import File
Answer: A
NEW QUESTION 52
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