How To Use Social Wall In Virtual Conference
Virtual conferences are opportunities for people to share their thoughts, ideas, knowledge, and opportunities. The best way to conduct virtual conferences is by facilitating the exchange of knowledge and celebrating it. Talking about the most effective way to do so, we’d put our bit on the social wall. To get a better understanding of using social walls in virtual conferences, read the blog further.
Social Walls And Their Importance In The Virtual World
A social media wall is a live or aggregated feed of social posts from platforms like Facebook, Instagram, Twitter, Snapchat, etc. They get displayed in various digital forms like UGC, hashtags, interactions, etc. Posts using hashtags or handles displayed, which rotates in new content in real-time.
Introducing a social wall for your virtual conference will open up a new world for interactions and bring engagements like never before. It will allow your event attendees to step out and connect and take part in the conversations even from behind their screens.
With social media aggregation, you can collect content from hashtags, mentions, tags, etc. Collecting the content to display on a social wall at your event’s screen, flashing it below the live stream, or projecting before and after each session. You get to choose various social media channels to include on the social wall.
Benefits Of Social Walls in Virtual Conference
- Boost your promotional reach through social walls by setting it up at malls, community centers, lifestyle spaces, events, etc
- Social walls help in bringing together a community; As it facilitates interaction in between the attendees and organisers
- When you display UGC on social walls using the branded hashtags, it encourages more people to create content and share it on their social media handles
- Boost potential revenue for your sponsors by giving them a platform to display their brand
Tips To Enhance Your Virtual Experience Using Social Walls
1. Amplify The Reach & Revenue Via Social Walls
Social walls come with great potential if used properly. Plan your marketing and promotion strategies by smartly taking full advantage of social channels where the maximum number of attendees hold their presence.
You can plan to showcase all behind the scene from your social networks to achieve excellent results.
2. Forming An Online Community For Attendees
You can boost communications at your event by embedding social walls in virtual events and facilitate your attendees to have discussions with each other during ice-breaking sessions.
The social wall breaks the barrier between speakers and attendees to communicate during the event without interrupting anyone during the online sessions.
3. Get Innovative To Attract The Potential Audience For Upcoming Events
Social Walls can be of great use to promote your upcoming events. Showcasing a little sneak peek or a promo of your future event can create curiosity among the attendees.
You can use an interactive wall with the help of social media aggregation to promote the upcoming event to a large section of the audience, which would result in a boost in ticket sales.
4. Evoke The Interest Of Audience
Allow the virtual event attendees and audiences to interact by sharing their ideas, opinions, and feedback in real-time and display it on the social wall.
It enables people with similar interests to collaborate and share their thoughts seamlessly, intrigues more participants, and motivates them to ask queries.
5. Enhancing The Visibility of Sponsors
Add branded and sponsored content and introduce your sponsors to the audiences in an engaging way.
Offer a paid space in the feed to sponsors to help you generate revenue and give bigger space to your sponsors to interact with the target audience.
Social Media Wall Tools For Events And Conferences
1. TAGGBOX
Taggbox collects content from 15+ social platforms. You can aggregate the best content from popular social media platforms, UGC, branded, or influencer content.
There are limitless options to display your unique social media display walls, be it the captivating Instagram images, videos, live tweets or customer reviews from Google, and many more.
2. THE WALLRUS
The Wallrus is a straightforward tool to stream social posts live at events. But what makes it unique is that it can display ads and curate content. So you have more control over what is on display.
Drive attendees to interact with your brand through their social wall and easily create memorable experiences on social media.
3. SOCIALWALL PRO
The motive of Socialwall Pro is to provide social media walls that increase audience engagement and participation and raise brand awareness at a wide range of meetings, conferences, events, etc.
Conclusion
Social Walls have given a new direction to virtual conference ideas by making them more interactive and providing opportunities for the attendees and the sponsors.
In this article, we have given you an overview of how to utilize the power of social media aggregation with the social wall.