How to Make Your Product Photos Pop with a Ghost Mannequin Service

Product photography can be one of the most important marketing tools to help you stand out from your competitors. One great way to get that flawless photo is by making your mannequin look a little more lifelike with the help of a ghost mannequin service . What’s a ghost mannequin service? It’s essentially using digital editing techniques to ghost or invisify your mannequin so it looks like it’s part of the picture itself!

Introduction

You’re about to make one of your most critical decisions in your online business: How are you going to shoot your product photos? Are you going to use a physical mannequin, or do you think it’s time for an upgrade and use a ghost mannequin instead? There are advantages and disadvantages to both methods. Which should you choose?

What is an Invisible Mannequin?

An invisible mannequin is an actual human model who has been photo-edited out of a product photo. Invisible mannequins are commonly used in apparel and accessory product photos, but they can be used for any other type of product or service that could benefit from having a nonhuman entity present in images. The main function of an invisible mannequin is to draw attention to clothing features, such as silhouettes, fit and fabric textures.

How Does This Help My Brand?

This solution helps brands grab viewer’s attention. Viewer engagement is vital because it increases brand awareness. More brand awareness means more people are interested in your product and service, which ultimately leads to more sales. Best of all, adding an invisible mannequin only costs a few dollars on freelancer websites like Fiverr or Upwork.

Before the Shoot

When shooting product photos, be sure to optimize for white background and natural lighting. To add visual interest and make your product pop off the page, you can use props or an invisible mannequin. An invisible mannequin is an especially good idea if you’re showcasing jewelry or other items that need a human hand in order to be showcased in their full glory.

On-Site vs Remote

There are two main types of ghost mannequins: on-site and remote. On-site ghost mannequins are people who meet you in person and stand in for your models while they’re being photographed. Remote ghost mannequins live online. They send photos over email or messaging, which you use to fill in gaps where needed. If you want an experienced hand by your side during photo shoots, hire an on-site ghost mannequin for $20–30 per hour.

Get Started Quickly with Our Pre-made Templates

If you have an idea of what you’d like your ghost mannequin to look like and how it would appear in your product shots, start from scratch by taking pictures of yourself. Or, if you want our design team to give you some direction so that you can produce high-quality images quickly, go ahead and download one of our pre-made templates.

Outsource Ghost Mannequins to Us!

When you’re selling your clothing and accessories online, it’s important to show them off in their best light. Many apparel sellers already add mannequins or other models for photos that show off how products will look on customers. But there is an even better way: ghost mannequins! Don’t know what we mean? Read on!

Do I Need Special Equipment?

No, you don’t need any special equipment for a ghost mannequin. This can easily be done on your own by holding an extra shirt or towel up to yourself as you take product photos. If you want more variety or don’t have someone available, however, there are online services that do it for you at an affordable price.

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