How IVR system can build a Brand out of Startups?
IVR system can build a brand out of startups. Startups have limited resources, budgets, and environments since they are new and emerging businesses. They are the most vulnerable among the different types of businesses. Thus startups need to invest in the right technology, and resources at the beginning itself so that they can survive in the future. An IVR system is one such right technology startups must invest in. IVR systems not only are convenient but also create a professional brand image that is much needed for startups.
IVR systems are ideal for startup businesses as they also cut down the human workforce and thereby the cost involved. IVR systems offer cloud hosting of customer support service and startups no longer need to spend a huge amount of money on expensive infrastructure and expansion plans that amount to their expenses and stress.
How Can an IVR system Build Brand out of Startups?
The journey of a startup from scratch to building a brand name itself is not easy and the IVR system is a good option to consider for this. Not only does an IVR system enhances customer support and service quality but also helps startups build a brand image. An IVR system can give a huge thrust to your startup’s branding initiative which is a very crucial step for startups. Below are how an IVR system can help your startup grow and thereby can be said to be a wise decision to make.
1. Helps Build a Loyal and Satisfied Customer Base
Building a reliable and pleasing customer base is very important for a startup to grow. It is good to have customer loyalty toward your startup brand and it is equally good to customize customer conversations. The latter indicates that the needs and wants of customers matter to your startup business and that you would like to meet these demands and needs with utmost care. Customization of customer conversations implies offering an IVR service in the customer’s language that is most comfortable for them to understand and take a step.
2. Builds a Professional Public Image
Building a professional public image is a must for every startup and an IVR system helps you achieve this. Generally, customers on the other end of the call can get an unprofessional image of your startup business in their mind in case their calls are not answered or are not attended to professionally, etc.
Moreover, customers would generally prefer businesses that are trusted by others. Considering these situations, an IVR calling system can portray your startup business in a good frame and that it caters to serving the customers’ specific needs.
3. Improved Customer Experience
There should be no compromise on customer experience for startups. Not only for startups, but customer experience is also important for any size of business, be it small or big. Additionally, as many businesses are proliferating daily, businesses and brands can change if there has been a bad customer experience. Due to a bad customer experience, many customers leave unsatisfied with a brand and spread the same to others. Finally, the brand image will get affected.
To help resolve such an issue, an IVR system has been introduced. An IVR system helps create a good customer experience by routing the customers to the right department and helping their queries to be resolved on time. An IVR system can also be used for conducting polls or surveys successfully to know the level of satisfaction, to know the scope of improvement of products/services amongst customers, or just to know the quality of customer service being provided, etc.
4. Round The Clock Customer Service
Due to the unavailability of customer support, many startups can lose valuable customers and thereby business opportunities. For example, customers’ calls can be left unattended in case of unavailability of customer support. However, an IVR system is available round the clock and ensures that every customer call is attended to and routed to the agent with a feedback call. With an IVR system, there is no chance of losing valuable business opportunities.
5. Proper Call Routing
Startups often have expertise in one subject or the other even if they have fewer departments compared to large-sized businesses. An IVR system helps route calls to the departments that are most suitable depending upon various factors like the caller location, call time, and whether or not the callers are repeating customers, etc. An IVR system has the innate capability to sort out the customer base according to these various factors and get the queries answered by the best suitable agent. Thus it can be said that a startup business can make the most out of its resources and save its budget the same successfully upon using an IVR system.
6. Auto Attendant/ Receptionist
As startup business owners, one might not have the budget to hire many receptionists or staff to handle every customer call successfully. If the call volume becomes more then it also becomes a difficult issue or constraint. Even more, if the resources are few to manage this huge volume of calls.
In such a situation an IVR system can be in handy and is the desired solution by acting as an auto-attendant or auto-receptionist that can easily handle a huge volume of calls and greet each caller with a welcome message at any time of the day. Further, your startup business does not need to hire huge staff because an IVR system is capable of doing the same amount of work in less time with zero errors since it’s an automated system.
Conclusion
Apart from all the above ways in which an IVR system can help startups build a brand image, an IVR system can help improve your startup’s market presence as with every call it ensures that great customer service is delivered. It adds value to your startup business and one can also run different marketing and brand awareness campaigns.
Still, if you are unsure about an IVR system being a worthwhile investment, you might as well find out and hear it from the many IVR service providers.
Office24by7 Technologies is one such best IVR service provider in India offering IVR systems at very reasonable prices. To know about our prices and other solutions that we offer, you can drop us an email at sales@office24by7.com or simply call us at 91 7097171717.
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