HBO spins out Neon Media narrative-driven interactive media startup
http://feedproxy.google.com/~r/venturebeat/SZYF/~3/kZ85suqov98/
HBO has spun Neon Media from HBO’s Interactive and Immersive Group in Seattle. Neon Media will focus on narrative-driven interactive media including games.
The Neon Media team headed by CEO Mark Long won an Emmy for the Westworld virtual reality experience.
“We left HBO to chase our transmedia ambitions in games, » ….