Evolution Of Non-Alcoholic Spirits & Their Impact on The Beverage Industry

Non-alcoholic or alcohol-free spirits emerge as a healthier alternative to alcoholic beverages. Although non-alcoholic spirits resemble actual spirits in terms of flavor and appearance, the alcohol content in the former is extremely low (up to 0.5% by volume) compared to (4-95% by volume) in the latter. Temperance beverages are composed of botanicals, including leaves, roots, flowers, and spices. The societal transformation toward sobriety has led to the accelerated recognition of healthier beverage options and conscientious developments in non-alcoholic beverages.

Need for Alcohol-free Spirits

Globally, alcohol consumption contributes to 3 million deaths (representing 5.3% of all deaths) each year. Alcohol poisoning, liver damage, heart failure, cancer, and road accidents are the leading causes of alcohol-related deaths. All of this has caused consumers’ attention to shift from unhealthy drinking options to healthier ones. Considering the customers’ rising need for alternatives to soft drinks and generic mocktails, established brands create non-alcoholic versions of popular alcoholic beverages, such as gin, whiskey, rum, beer, and wine. They focus on building visibility in the non-alcoholic beverage segment across most regions, mainly Europe and North America. Many start-ups are tapping into this market because they recognize the significant opportunity the moderation drinking trend brings. Among all the available options, non-alcoholic beers have gained the maximum traction among consumers, followed by alcohol-free wines.

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