Don’t Let Them Wander: Simple Tips for Making Digital Wayfinding Easy Peasy
Hello there! Have you ever found yourself lost in a huge mall or a big airport, wishing for a magic map to appear? Well, that’s where digital wayfinding steps in—it’s like a magic map on a screen that helps you find your way without the hassle. But not all magic maps are made the same, and we want to make sure everyone can use them easily. So, let’s talk about how to make digital wayfinding super user-friendly with some simple dos and don’ts.
Keep It Super Simple
First, when making a digital wayfinding system, keep it as simple as playing your favorite game. The screen should show clear paths and directions everyone can understand, just like following the yellow brick road.
Bright and Cheery Wins the Race
Have you ever noticed how a bright, sunny day makes everything easier to see? Your digital wayfinding screens should be colorful and cheerful, too. Use colors that pop and make sure the text is big enough for everyone to read easily, even from a little far away.
Pictures Speak Louder Than Words
Only some people are fans of reading maps, and that’s okay! Use pictures, icons, and symbols that tell people where to go at a glance. It’s like using emojis to show someone the way – fun and easy!
Speed is Key
We all love speedy things, like fast cars or quick internet. Your digital wayfinding should be speedy, too. Make sure it works fast so nobody has to stand there waiting. It’s like having a super-fast friend who tells you where to go in a flash.
Test, Test, and Test Again
Before saying, “It’s ready!” make sure you test your digital wayfinding with real people. It’s like trying out a new recipe on friends before a big party. You want to make sure it’s yummy for everyone.
Keep it Up-to-date
Imagine following a treasure map only to find the treasure is gone. Not fun, right? Keep your digital wayfinding updated so no one ends up at a store that moved last month. It’s essential to keep the map as fresh as your morning toast.
Here’s a clever trick: adding a digital kiosk can improve your customer’s experience. It’s like giving them a personal guide who can answer questions, show them the way, and even tell them about cool stuff they didn’t know they were looking for. It’s a win-win for everyone.
Accessibility is a Must
In our quest to make digital wayfinding as friendly as possible, we must also make it accessible to everyone. Imagine if everyone, no matter their abilities, could use your digital map with ease. That’s the goal! Ensure that your system is just as easy for someone in a wheelchair, who’s not too tall, or who has trouble seeing. Think of it as making sure every guest at your party has the best time—whether tall, short, young, or old.
Listen to Feedback
Last, listen to what people say about using your digital wayfinding. It’s like getting advice on improving your video game skills from a friend. Use the feedback to improve your digital wayfinding so everyone feels it’s made just for them.
Wrapping Up
Creating effective digital wayfinding isn’t just about throwing a map on a screen. It’s about making everyone feel welcome and making their visit as smooth as butter. By following these simple dos and don’ts, you can create a digital wayfinding system that’s like a friendly guide, ready to help everyone find their way with a smile.
Remember, the goal is to make your space as navigable as a fun adventure, not a confusing maze. And by possibly adding a digital kiosk into the mix, you provide an even more personalized touch, ensuring every visitor leaves happier and looks forward to coming back. So, let’s make wandering a thing of the past and turn every visit into a delightful journey.
