Billboard Advertisements

When it comes to billboard advertisements, one thing is clear. The cost of the billboard is high throughout the US and worldwide. On average, a business spends not less than $15,000 on digital billboards inexpensive US cities like New York. In small to medium towns, the average cost of advertising via billboards ranges from $1,500 to $4,000. Now that is a lot of money, especially for a small company.

On the contrary, alternative advertising techniques like in-the-hand marketing are very cheap and more effective. For instance, $15,000 can place ads on over 65,000 pizza boxes. These pizza boxes can cover over 32 different locations in a city. Interestingly, you will be lucky to generate 100,000 with a billboard in a city like New York per month. In contrast, pizza boxes go in the hands of the target customers.