Acai Fever Sweeps UAE: Projected to Expand by ~18% CAGR by 2027 – Ken Research
The UAE Acai Bowl market has experienced remarkable growth in recent years, driven by the rising demand for healthy and nutritious food options. The major players dealing in Acai Bowls entered in UAE during the last 10 years.
STORY OUTLINE
- Rising health awareness: The UAE Acai Bowl market is driven by the increasing health-consciousness among consumers who actively seek nutritious food options.
- Tourism and expat influence: The market’s growth is fueled by the booming tourism industry and the large expatriate population in the UAE, attracting a diverse customer base.
- Dubai as the leading hub: Dubai serves as the primary cluster for Acai Bowl chain outlets, hosting major players such as Oakberry, Projeto, and the Acai Spot.
- Strategic location selection: Acai Bowl outlets strategically position themselves near gyms, restaurants, and office spaces to maximize convenience and attract a wide range of customers.
- Significant market potential: With over 170 outlets across the country, the UAE’s Acai Bowl market presents a promising opportunity for entrepreneurs and small businesses to cater to the growing demand for healthy and innovative food options.
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The flourishing Acai Bowl market in the UAE presents a promising opportunity for local entrepreneurs and small businesses. By tapping into this trend and offering innovative Acai bowl concepts, entrepreneurs can carve a niche in the health food industry and cater to the ever-growing demand. The UAE’s Acai Bowl market takes the lead with 170+ outlets spread across the country, solidifying its position as a prominent player in the UAE Café and Coffee Chain industry.
1. Health Awareness Sparks Acai Bowl Craze
As individuals in the UAE become more health-conscious, the demand for nutritious food options has surged. Acai bowls, known for their abundant health benefits, have gained popularity as a guilt-free treat.
More than 70% of UAE consumers actively seek healthy food choices, highlighting the strong health awareness among the population. the Acai Bowls market in UAE consisting of all standalone and chain outlets. The market is still in a growing phase and competing with other products.
1.5+ Mn bowls sold yearly. Tourism, high income, socialization, and evolving consumer preferences contribute to its vast potential for expansion.
2 Thriving Acai Bowl Market in UAE Fueled by Tourism and Expats
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The UAE’s booming tourism industry, coupled with a large expatriate population, has significantly influenced the growth of the Acai Bowl market.
The demographic composition of the UAE primarily consists of a significant expatriate population, with a predominant male presence within the age group of 25-54 years. Around 80% of the population is employed, and among the emirates, Dubai holds the highest population density.
The market has benefited from the diverse customer base. In 2019, the UAE welcomed around 16.73 Mn international visitors, according to the Department of Culture and Tourism – Abu Dhabi.
3. Acai Bowl Market in UAE: Power Players Shaping the Market’s Future
Dubai and Abu Dhabi are the primary hubs for Acai Bowl chain outlets in the UAE, with Dubai being the largest cluster, hosting renowned chains like Oakberry, Projeto, and the Acai Spot.
These Acai Bowl outlets strategically position themselves near gyms, other restaurants, and office spaces to attract a diverse customer base, taking advantage of high foot traffic and convenience.
Chained cafes specializing in Acai Bowls hold a significant market share, ranging from 0-2%. The Acai Bowl market in the UAE recorded a substantial revenue of approximately AED 170 Mn in 2022.
In Conclusion, the flourishing Acai Bowl market in the UAE holds immense promise for local entrepreneurs and small businesses seeking opportunities in the health food industry. With over 170 outlets spread across the country, the market has solidified its position as a prominent player in the UAE’s Café and Coffee Chain industry. Fueled by health awareness, tourism, and a diverse customer base, the market offers fertile ground for innovation and growth, presenting a bright future for the Acai Bowl industry in the UAE.
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