A free contactless QR code digital menu, and ideas to increase customer interaction
Implement contactless order and pay technology
Ok, so we might be a little biased here, but it’s not hard to understand that the customers’ perception of “clean” and “safe” in large public gatherings has changed. Take this stat for example – in 2019, USA Today published an article reporting that credit and debit cards carry more germs than cash and public transit urinals. Prior to the pandemic, this story was interesting but might not have carried as much weight as it does in the current state of the world. In the predominantly card-based bar industry, we believe bars that at least provide their customers with a contactless payment option will be viewed extremely positively by customers and staff alike. Take a look at the immediate benefits Barpay provides from a health and safety standpoint:
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Eliminates all credit/debit card and cash exchanges between customer and staff on Barpay orders
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Reduces exchanges of menus between customers and staff
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Reduces/limits the need for customers to interact with staff
There are also plenty of other benefits bars can get from contactless order and payment technologies like Barpay, that extend beyond health and safety. We will dive into these in later blogs, but Barpay offers basic additional features like:
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Fast Pass – monetize the line of people waiting to get into your bar
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Push notification and email marketing
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Reduced credit card processing fees
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Guaranteed tips for staff
MyIQMenu is a fully integrated, data-driven guest-experience platform for hospitality operators, launched Contactless Order & Pay, streamlining the in-restaurant ordering and payments experience for guests. Contactless Order & Pay provides operators with a safe, contact-free solution for in-service experiences, helping them manage labor costs and keep their employees safe.
Contactless Order & Pay aims to ease consumer hesitation around dining out, putting the power of ordering and payments in guests’ pockets. This “bring-your-own-device” approach helps operators eliminate the use of physical menus and the handling of credit cards and cash, creating an all-in-one digital solution for viewing a menu, ordering, and paying the bill. Contactless Order & Pay can be accessed by guests in three ways without the need to download an app: scanning a QR code, near-field communication, or visiting a URL on any mobile device. Once guests have selected their menu items, they can then use a credit card or digital wallet to check out.