Why Organic Chicken is in demand?

During Covid19 the need for organic food went up as consumers understood them to be healthier and better for immunity. Demand for organic food has been surging at a steady pace. As per a research report, the Indian organic food market was pegged at USD 849.5 million in 2020. For the period of 2021-2026, the organic food market is all set to grow at a CAGR of about 20.5% to touch USD 2601 million by the year 2026.

One of the most consumed meats across the world is chicken. Organic chicken is leading as a healthier alternative to normal chicken as the present consumers desire nutritious or better organic diets. There are a few differences between the normal and organic chicken. Through this blog, we at Zeekup will chart out reasons why organic chicken is in demand.

Organic chicken costs several times or twice as much as the normaly commercially raised variety. So the question is why purchase organic chicken? Organic chickens are raised humanely. As these birds are reared for human consumption, the consumer must be concerned about the way the chicken is treated. You are defined by as what you consume, and hence, so is your chicken.

Compared to other chickens, organic chickens are more stress-free. In a confined environment, the chicken is stressed and the meat is stunted. In order to negate the effects of stunting, often chemicals are utilized to augment the taste and texture. Organic chickens on the other hand are stress-free.

The frequent routine of using antibiotics in non-organic chickens is associated with the spike in bacterial strains that are sturdy to antibiotics in chickens and humans who eat the meat. The World Health Organization is seeking to put a stop to this practice. This is why organic chickens are preferred as they are sans any antibiotics.

Chickens that are organic are not weighed down with chemicals and heavy metals. There has been suggestive news that chicken farms are nourishing the chicken’s food that is polluted with heavy metals thus boosting organic chicken’s demand in the market.

As organic chicken does not consist of synthetic additives and pesticides, it offers healthy and nutritious benefits to humans. Consuming organic chicken can mitigate the risk of food poisoning apart from originating as a healthy source of natural and organic food. Organic chicken is a rich source of protein and gives healthier eggs that have minimal saturated fat and minimal cholesterol. Many have also agreed that organic chicken is tastier than its non-organic counterpart.

ZeekUp serves fresh organic chicken such as country chicken (Desi), Kadaknath chicken, turkey chicken, country Giriraja chicken, quail, and eggs at the customers’ doorstep. There is a dearth of naturally grown bird meat in the market. The team strives to grow these birds in their natural habitat in villages and stores. ZeekUp endeavours to deliver fresh meat as per the requirement of the customer.

The meat supplied by Zeekup is totally organic. It is raised on a superior farm and is subjected to stringent quality checks. Our fresh produce helps you in your culinary delight and satiates the cravings for meat. When it comes to taste and health benefits, ZeekUp helps you binge on nature’s freshness, fresh from poultry to plate.

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