Shirt Design Software Offers Revolutionary Solutions to Let Brands Lead in the Online Marketplace
Ecommerce is an extremely competitive market, especially for fashion and luxury retailers and brands, because buyers are constantly looking for new products on the platform. Many brands are already investing in data analytics and search technology to offer that provides the best result to shoppers and meets their expectations. Additionally, they need a solution that offers them an edge over the others. Our custom shirt design software is a customization solution that enables apparel brands to let their buyers design garments as per their demands and social occasion. The custom-made tool enables your customers to preview their customized shirt on 3d technology before heading for the final payment.
Shirt Design Software Enables Apparel Companies to Lead in the Virtual Platform
Artificial intelligence (AI) is a trendy term that has been used in the fashion industry for quite some time now, but it has never been used to increase productivity in manufacturing clothes as well as running enterprises. Earlier, AI was used in apparel as an advisory role, as they were used to recommend clothes to customers based on their height, weight, shape, and current size. However, new and emerging technologies can be used to improve sustainability and produce a customized individual customer experience. According to a survey by Capgemini, artificial intelligence could help retailers save $340 billion annually by 2022 by enabling efficiency in several processes and operations. This prediction figure is huge, and it is understandable why many retailers wish to adopt new technologies such as AI into their business.
Artificial intelligence offers various benefits to the fashion industry s it impacts numerous aspects of the business that enable apparel brands and retailers to gain the upper hand in the industry. Let us look at these multiple aspects and possibilities that help companies dominate the market.
Here are some elements that smoothen the use of AI in the clothing sector:
- Artificial Intelligence Promotes Sustainability
The fashion sector is regarded as one of the biggest global polluters as it accounts for 10 per cent of all carbon dioxide emissions, 20 per cent of the world’s industrial wastewater, and 25 per cent of all insecticides used in the industry. These statistics are a lot to digest. If one thinks rationally, it will be unrealistic to think that this industry can overnight change its stance of continuously mass-producing clothes to keep up with the fast-fashion epidemic. And this is where artificial intelligence can be best put to use as it can help companies combat the overproduction problem and, in turn, reduce inventory levels. AI helps brands offer a sustainable solution that can significantly reduce the overall inventory levels by 20-50 per cent and improve working conditions in the fashion industry. The use of Artificial Intelligence alongside machine learning, deep learning, natural language processing, visual recognition, and data analytics can be used to reduce errors in trend predictions and forecast trends more accurately, which would reduce the amount of clothing produced and then unused.
H&M is, one of the leading brands in the fashion sector, has decided to use advanced analytics and artificial intelligence to improve their overall business. The brand was initially a pioneer of fast fashion but was quick to correct its mistake to improve the way it spots trends and plans logistics. It also intends to reduce the number of discounted sales and masses of unsold stock by using artificially intelligent technologies. They use these solutions to examine supply and demand and allocate a sufficient number of goods to each store, once again reducing the number of wasted clothes. At the H&M group, they are combing both analytics and AI with human intelligence to use what is known as “Amplified Intelligence.” On the same ground, we provide the shirt design software online, a customization solution that enables companies to reduce their overall impact on the planet and streamline their entire supply chain. The tool helps fashion brands peep inside their customers’ mindsets and understand what they are looking for by directly connecting with them. Additionally, apparel companies can gain data from direct engagement with buyers, provide them with designs that appeal to buyers and offer recommendations that empower them to flaunt their fashion sense.
- Gender Fluid Becomes the Norm
Modern buyers are becoming more vigilant, aware, and responsible towards the products they purchase and the brand they associate with. As gender inclusivity and sustainability have become the centre of the fashion universe, it is imperative that apparel brands and retailers adhere to them. Therefore, fashion giants, such as Gucci, has decided to move away from seasonal collections; rather, collections now have names. Gucci’s first seasonless show under creative director Alessandro Michele, who pushed for the seasonless model, was titled Epilogue. The show included a 12-hour live stream as part of their digital approach amid the ongoing COVID-19 pandemic. In April of last year, Gucci debuted the Aria collection, named after the operatic term for a solo piece. The collection was met with positive reviews and was a favorite of fashion editors and stylists.
Gucci’s on a roll, and merrily are they rolling along with their fashion shows. The brand already has a co-ed show confirmed for Milan Fashion Week next month, but they will also be showing another co-ed collection on May 16 in an undisclosed European city. The name of the collection also hasn’t been revealed.
Closing Comments-
To summarize, the fashion industry has drastically changed its working model. These changes in the sector, especially in the online marketplace, call for revolutionary measures that can revamp the entire landscape. These steps can help them enhance their customer experience, trend prediction, and manufacture more eco-friendly products. The custom shirt design software by iDesigniBuy works on a similar path and encourages clothing brands and retailers to move towards the digital age by embracing a more inclusive and sustainable era. The tool empowers your fashion houses to bring far-reaching solutions to the business model.
