Keyword Searches And SEO Optimization
When we say keyword research it means it’s a practice used by search engine optimization professionals to find and research seo agentur schweiz actual search terms people enter into the search engines when conducting a search. In order to find anything on the Internet, you either have to already know the web address, or you have to find it via a search engine.
One of the most common misconceptions about conducting keyword research for a search engine optimization campaign is the belief that you already know which terms a customer would use to find your site. When it comes to finding what you want, you have to know a little about keyword searches and how to word your request. We know that keyword searches are vastly different from how we speak, and this causes some people to miss out on finding the right information. When the search engines look for what you are asking for, they look for the keywords, and the order in which you list them will have an impact on what results you are offered.
Yeah, it’s true that some keyword searches are simple. If you want find out about The Wiggles, the words “the wiggles” will give you what you want. Let say here that if you want to find out more about Anthony Field of the Wiggles, you need to adjust your keyword searches. You may instead want to search for “Anthony Field Wiggles” or for “Wiggles Anthony Field”. You may be surprised to see that just switching the order of the words yields you different results.
Well, the initial idea of keyword research can be daunting. Trying to come up with the perfect combination of words to drive customers to your site, rev up your conversion rate and allow the engines to see you as an expert would easily give anyone a tension headache. Building your site to target these key words is called SEO Optimization and is now used by most sites to attempt to get the most traffic.