How to Use Soundcloud Ads to Promote Your Tracks and Increase Your Plays?
If you’re an independent musician, SoundCloud is a great platform to showcase your talent and promote your music. However, with over 76 million registered users and 175 million monthly active users, it can be challenging to get your tracks noticed.
One way to increase your visibility on SoundCloud is to use SoundCloud ads. In this article, we will discuss how to use SoundCloud ads to promote your tracks and increase your plays, even if you are on a tight budget.
So, if you’re looking for ways to get SoundCloud plays cheap, keep reading!
What are SoundCloud ads?
SoundCloud ads are a type of paid promotion that allows you to target your music to a specific audience. SoundCloud offers two types of ads: Promoted Tracks and Promoted Accounts.
Promoted Tracks are ads that appear in users’ feeds, and Promoted Accounts are ads that appear in search results and suggested users.
Setting up a SoundCloud ad campaign
To set up a SoundCloud ad campaign, you need to create a SoundCloud account and upload your tracks.
Once you have uploaded your tracks, you can create an ad campaign by clicking on the “Promote on SoundCloud” button on your track’s page. You will then be prompted to choose your campaign type, target audience, and budget.
Targeting your audience
One of the advantages of SoundCloud ads is that you can target your audience based on various criteria such as location, age, gender, and music interests.
This means you can reach your target audience more effectively and increase your chances of getting more plays.
Creating your ad
Once you have selected your target audience, you can create your ad. Your ad should be eye-catching and compelling to encourage users to click on it.
You can use an image or video for your ad and add a short description that highlights the benefits of listening to your track. Make sure your ad is relevant to your target audience to increase the chances of getting more plays.
Setting your budget
The cost of SoundCloud ads varies depending on the target audience and the duration of the campaign. You can set a daily budget or a total budget for your campaign.
If you are on a tight budget, it is recommended to start with a low daily budget and test your ad’s performance. Once you see positive results, you can increase your budget and continue promoting your tracks.
Tracking your results
To get the most out of your SoundCloud ad campaign, you need to track your results. SoundCloud provides you with a dashboard that shows you the number of plays, likes, reposts, and comments your tracks have received.
You can use this data to analyze your campaign’s performance and make adjustments if necessary.
Other ways to promote your tracks on SoundCloud
In addition to SoundCloud ads, there are other ways to promote your tracks on SoundCloud. These include:
- Collaborating with other artists: Collaborating with other artists is a great way to reach new audiences and gain more plays on SoundCloud.
- Using tags: Use relevant tags to make it easier for users to find your tracks when they search for specific genres or artists.
- Engaging with your audience: Respond to comments and messages from your fans to build a loyal fan base and increase your visibility on SoundCloud.
In conclusion
SoundCloud ads can be an effective way to promote your tracks and increase your plays on the platform. By targeting your audience, creating compelling ads, and tracking your results, you can get SoundCloud plays cheaply and gain more exposure for your music.
Additionally, by using other promotion methods such as collaborating with other artists, using tags, and engaging with your audience, you can further increase your visibility on SoundCloud and reach more listeners.
