Product photography can be tricky. If you don’t do it right, you could waste time and money, or even lose potential sales altogether. Here are seven common product photography mistakes that you need to avoid in order to make your product look its best and help you drive more sales.

 

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Image editing services are essential for ecommerce businesses. Product photos must be high quality and accurately represent the product in order to sell online. Poor quality images will result in lost sales and customers.

 

There are many different image editing services available, from simple retouching to more complex editing. Many ecommerce businesses choose to outsource their image editing to a professional service. This ensures that all product photos are of the highest quality and meet the standards of the ecommerce platform.

 

Image editing services can be expensive, but they are an important investment for any ecommerce business. High quality product photos are essential for driving sales and ensuring customer satisfaction.

 

1. Underexposure

One of the most common mistakes is to use underexposed photos when photographing products. Underexposure causes shadows and makes details difficult to see, which in turn reduces visual appeal and deters customers from buying your product. Learn how to fix underexposure by adjusting your camera’s ISO, aperture and shutter speed settings.

 

2. No Editing

Taking time to edit your photos is important and can help you avoid silly mistakes. A few simple tweaks to your photo editing routine can make a big difference in your photography business. Quality is more important than quantity, so make sure you’re putting as much time into your work as possible. Your editing should reflect that of a professional, so don’t skimp on either speed or quality while editing your product photos!

 

3. Bad Angles

Almost every e-commerce site will have a main product image: think of Apple’s iconic shot of an iPhone on its website. But that doesn’t mean you should just snap a picture and post it online.

 

4. Shadows

The number one mistake photographers make when taking product photos is capturing shadows on their products. The best way to avoid shadows is to take your product photos in natural light; even then, you will have some degree of shadowing, but you can minimize it by adjusting your angles and shooting with a ring light. Once you learn how to balance and adjust your lighting for product photography, it will become second nature!

 

5. Bad Lighting

Low-quality photos might not be a deal breaker for most shoppers, but they could definitely lower your sales and customer satisfaction. Poor lighting makes pictures look flat and unappealing, which can result in fewer people clicking through to your site. This will also affect how many people are willing to purchase your product—because if no one wants to look at it, why would anyone want to buy it? Make sure you’re not committing any of these photography mistakes that lead to lower profits!

 

6. Displaying Bad Products

Bad product photography isn’t just a waste of time and money, it can actively hurt your business. A picture is worth a thousand words, and if that photo doesn’t represent your products well—if there are scratches or smudges on an item, for example—you could end up losing customers before you even get started.

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